by Thiago Cruz | Dec 8, 2017 | Blog Article, Digital Marketing, Thought Leadership
Lead scoring remains one of the most efficient ways to add a degree of automation to the top of a B2B sales funnel, but it’s usefulness can also be extended in other areas such as loyalty marketing. The big question then becomes; how do you do Lead Scoring the...
by Thiago Cruz | Dec 1, 2017 | Blog Article, Digital Commerce, Thought Leadership
“We’re not ready to consider commerce in the cloud just yet, how can we maximize the investment we’ve made in Oracle Commerce?” We hear this question frequently from our clients as they endeavor to keep up with the rapid changes the ecommerce world is...
by Thiago Cruz | Nov 29, 2017 | Blog Article, Digital Commerce, Thought Leadership
The Scenario: A 2017 Forrester study reveals B2B commerce is the fastest growing segment in the ecommerce space. B2B commerce refers to commercial transactions taking place between businesses on digital platforms. The Forrester research posits that manufacturers and...
by Thiago Cruz | Nov 10, 2017 | Blog Article, Digital Commerce, Marketplaces, Thought Leadership
On October 26, 2017, Amazon announced one of its best quarters yet, with net sales up 33.7% Year-on-Year. THE STATS As Internet Retailer has reported, Amazon’s sales and operating income report for Q3 2017 showcased explosive growth results: Net sales of $43.74...
by Thiago Cruz | Oct 26, 2017 | Blog Article, McFadyen News
Adding Leadership Impetus to its Strategic Growth, McFadyen Digital hires Thomas Gaydos and Larry McGann as the Company Expands Services and Accelerates Growth in the Digital Commerce Space November 1, 2017 VIENNA, Virginia – McFadyen Digital, a digital commerce...