by Thiago Cruz | Jun 28, 2018 | Blog Article, Marketplaces, Thought Leadership
Marketplaces to drive “Fourth Wave” of Ecommerce with projected global sales of $4 trillion by 2020 A market report by eMarketer, the market data leader estimates that the global ecommerce market sales will reach the $4 trillion mark by 2020. This growth,...
by Thiago Cruz | May 29, 2018 | Blog Article, Digital Commerce, Marketplaces, Thought Leadership
The best market indicator for Ecommerce success is the overall customer experience delivered. Consumers today thoroughly research retailers and products before making a purchase. Having the lowest price or best product no longer guarantees you a sale. When it comes to...
by Thiago Cruz | May 18, 2018 | Blog Article, Digital Commerce, Marketplaces, Thought Leadership
McFadyen Digital is proud to launch, Online Marketplaces for Oracle-based Ecommerce, our latest Ebook resource designed to help those operating an Oracle Commerce (ATG) or Oracle Commerce Cloud site learn how to leverage the power of the online marketplace model of...
by Thiago Cruz | Apr 24, 2018 | Blog Article, Marketplaces, Thought Leadership
McFadyen Digital is proud to launch its latest Ebook, Online Marketplaces for Magento, at the Imagine event at Las Vegas on April 23, 2018. The Ebook has garnered a favorable early response from the global Magento community. Year 2018 is all set to be a buoyant year...
by Thiago Cruz | Dec 8, 2017 | Blog Article, Digital Marketing, Thought Leadership
Lead scoring remains one of the most efficient ways to add a degree of automation to the top of a B2B sales funnel, but it’s usefulness can also be extended in other areas such as loyalty marketing. The big question then becomes; how do you do Lead Scoring the...
by Thiago Cruz | Dec 1, 2017 | Blog Article, Digital Commerce, Thought Leadership
“We’re not ready to consider commerce in the cloud just yet, how can we maximize the investment we’ve made in Oracle Commerce?” We hear this question frequently from our clients as they endeavor to keep up with the rapid changes the ecommerce world is...